Meet the Chill Team
Alexandra Simpson
Owner
Alex Simpson
Owner
Christopher Moore
Owner
Why we dove in
Alexandra, Alex, and Chris met at Eckerd College back in 2009. The Alexes were stationed on Oahu, Hawai'i after graduation where Alex was a Chinook pilot for the Army and Alexandra worked in Hospitality Management. Chris remained in St. Pete to quickly launch his career in Marine Science. After 6 years of being apart, the Alexes came home and the three friends started making moves to create a space of healing and strengthening in St. Pete.
Their first business together is HOTWORX St. Pete—a 24 hour infrared fitness studio where you exercise inside infrared saunas—and is located right next door to Arctic Bath & Coffee. Members immediately started asking for ice baths to incorporate hot & cold exposure into their fitness and recovery routines, which began a long discovery process for the owners to learn more about this supplemental therapy. They quickly came to appreciate the additional benefits of hypothermic conditioning and found a way to add warmth by adding a coffee bar. Almost three years later, Alexandra, Alex, and Chris are ready to share this new concept with the community and warmly welcome you to take the plunge!